buy a business masterclass 2015

learn how to buy a business for less money and on
better terms than you ever thought possible

An invitation from Howard Weston
Managing Director
Lucas & Weston Ltd

Buy a Business Masterclass Buy a Business Masterclass Buy a Business MasterclassBuy a Business Masterclass Buy a Business MasterclassBuy a Business Masterclass Buy a Business MasterclassBuy a Business MasterclassBuy a Business MasterclassBuy a Business MasterclassBuyBuy a Business MasterclassBuy a Business MasterclassBuy a Business MasterclassBuy a Business MasterclassBuy a Business Masterclassfirst a confession
I'm a business broker, and my business is selling businesses. And no, I am not trying to sell you a business or, unlike many seminars you may have attended, any high priced consultancy in the guise of education.

I am however running a seminar entitled "Buy a Business Masterclass" on 27th October 2015 in Bath at the Bailbrook House Hotel.

I never planned to start doing a seminar.

But
Three years ago a good friend quit his high-flying city job to buy a business and asked if I could help him with tips on how to negotiate the best deal. He'd figured that I'd have some inside knowledge of how a seller thinks which he could leverage to his advantage.

To help my friend I decided to look back and review all of the 168 deals I'd negotiated over the previous 12 years to see if there were any similarities or patterns that would prove telling.

Startling discoveries
Over the following year, I analysed these deals inside out and came to some pretty amazing conclusions about how to buy a business and make some serious money.

What started out as a friendly bit of advice, quickly morphed into the idea for this full blown seminar.

As Managing Director of business brokers Lucas & Weston I've been at the forefront of business sales for well over a decade and have brokered many multi-million pound deals with private buyers and investors through to FTSE listed PLC's.

don't make the same mistakes
I've packed all this research and hard-won knowledge into this seminar, and I'd like to share my experience and unique findings with you.

I was amazed at some of the obvious mistakes buyers, even large PLC's (with armies of professional advisers), made when they approached making an acquisition. I'd like to share these with you so you can avoid these pitfalls.

The first seminar sold out in less than a week. I was humbled and overwhelmed with the positive comments and feedback.

It's has since sold out 4 further times.

This is the only date for 2015, possibly longer.

“I just wanted to drop you a brief email to say thanks for yesterday's seminar; it was both rewarding and stimulating.Your inclusion of the psychological implications of buying and selling was fascinating, please thank Jeanette for her excellent presentation.”

Terran Churcher - MD Codegate Ltd
“I found it very informative and just wished I had done something like that a few years back before I bought my first business.”

Harjinder Cheema
“Good seminar today, thankyou! I feel re-energised to put a business acquisition plan into action.”

Marshall King
“Very inspiring. Good value too.”

David Jonas
“Learnt many things I hadn't even considered. Presented in a very engaging and professional way.”

Alan Richards

behind the scenes - a rare perspective
Your attendance will give you an unparalleled view, from an insider's perspective, behind the scenes and workings of a business sale. A view few ever get to see. A view that will deliver an edge and a clear advantage in any negotiation.

The information I disclose is dynamite in the hands of the business buyer. Imagine entering into a negotiation armed with the tips, tricks and knowledge of how a sale is structured from the other side?

Learn exactly how it's done - and is being done. Not from academics, but straight from the experiences of those who have done it – and are doing it right now. There is no vague waffle, management speak or idle theorising.

Just all you really need to know where and how to buy a business on the best possible terms.


what you will get
You'll walk away with hints, tips, strategies and game-changing information which you can apply immediately. Gain unique access to valuable real life, up-to-date case studies and learn from real business deals with proven results.

Here's what you'll discover when you attend the seminar:

  • Where to find quality businesses for sale.
  • Why big businesses value and pay more that they have to.
  • How to navigate unrealistic value expectations.
  • How to find businesses that never get advertised for sale.
  • How to get taken seriously, so you jump to the top of the queue of buyers.
  • Understand the psychology of a Vendor and how this can give you a real edge.
  • Understanding valuation - how to get it right.
  • How to make an offer that gets some serious attention.
  • How to get a business broker dancing to your tune.
  • The 3 key questions business brokers never get asked, but without fail always deliver a serious advantage to your negotiating position.
  • An incredible case study - the man who last year bought a profitable £1.7m turnover business with less than £100k in cash and earned more than £90k in the first two months of ownership. (And as I'm writing, he's doing it again.)
  • Three more case studies from the past 12 months too.
  • You get a raft of legal tips. One recent purchaser saved over £6,727 in legal fees alone as a result of just one of my suggestions.
  • Q&A session – you get to ask whatever you want, and we give you a completely frank and honest answer.

If you attend for only one reason, make it the 3 Questions to ask any Vendor. Here I reveal the key questions which will transform the results of any business acquisition you engage in. They're so obvious yet no one has yet managed to get all three. You can't underestimate their crucial importance if you want to do the right deal.

does that sound like £595 worth of value to you?

It should because it's a steal. You can easily pay thousands and tens of thousands of pounds over the odds, and most do, simply being unaware of what's possible and knowing the inside tricks of the trade. One recent attendee saved over £6,727 in legal fees alone from just one of my suggestions.


exclusive
This seminar has restricted places. Each of which costs only £595 (plus vat), even less if you take advantage of our early bird discount below. I am also keen to keep the size small, so we get plenty of opportunities to discuss the issues relevant to you.


you'll be in good company too
These seminars have generated quite a following. I get all sorts of people coming to them - business owners, financial advisers, private investors, lawyers, accountants, barristers, corporate finance people, venture capitalists, property developers and serial entrepreneurs.

You'll get the opportunity to mingle and network with like-minded business men and ask any questions you like during the Q&A session.


plus a valuable added bonus
If all that isn't enough there's also the added bonus of my guest speaker whose 35 minute presentation on the insight to the Vendor's brain so knocked me out when I heard it, that I immediately sat down and completely re-engineered the way I do business. The result: during some pretty challenging economic times we grew our business 137.9% that year, and we're on track for our best year ever now. Not an idle boast but a simple statement of fact. This part of the seminar is worth the price of admission alone.


should you attend?
The principles, tips and strategies that we will reveal to you are universal but aimed mainly at the SME sector (up to £25m turnover).

Whether you are a seasoned pro who has seen it all or a novice taking the first tentative steps to financial independence and freedom, I bet there'll be a few angles you might not have considered. This seminar will address them.

If you have ever seriously considered buying a business or if you advise people who buy businesses you must attend this seminar now.

Most of my attendees tend to be: business owners, investors, high net worth individuals, entrepreneurs, financial advisers, venture capitalists, solicitors and accountants. Spaces are allocated on a first come, first served basis. The masterclass has sold out every time it has run.


your presenters
Howard Weston is managing director of Lucas & Weston Ltd, one of the UK's most successful business brokerages.

Howard, a qualified financial advisor, is a member of the Corporate Finance Faculty of the Institute of Chartered Accountants in England & Wales and holds the Institute's Corporate Finance qualification. He is regularly invited to speak on business sales and company valuation topics and has written articles for the BBC and other media. He has featured in business magazines, written books on the subject and authored the buying and selling guides for the UK Government's Business Link website.

For the past 15 years, he's been trading as a professional business broker. During this time, he's been responsible for over 200+ deals worth multi-millions of pounds, including the buying and selling of his own businesses too.

Buying a business has a lot to do with understanding the vendor's mind and Jeanette Weston's presentation on the workings of the mind is worth the price of admission alone.

Jeanette is a clinical psychotherapist and managing director of Mindwell, a company researching motivational psychology and cognitive neuroscience. Jeanette regularly holds talks and seminars nationwide for a blue chip client base.


when and where
Venue for the 2015 Buy a business masterclass 2015The Buying a Business Masterclass seminar takes place on Tuesday 27th October 2015 at 10:00 (Registration and coffee from at 09:30) to 15:00 (Lunch between 13:00 and 14:00) at Newbridge Suite, Bailbrook House Hotel, Eveleigh Avenue, London Rd West, Bath, BA1 7JD (www.bailbrookhouse.co.uk).

Free parking is available, and there are regular trains from Bath city centre to London (Paddington) and beyond.


no such thing as a free lunch?
Well, actually there is, as we're throwing in a buffet lunch and as much coffee as you can handle throughout the day.


what do I need to bring?
Nothing as such, we provide writing paper and pens if you'd like to take notes. You may also bring a laptop/iPad to take notes. We will provide you with a copy of the slides and sheet with all the relevant links. We do not allow video or sound recording equipment.


how much? Book now and save £100.00

LIMITED SPECIAL OFFER - SAVE £100.00 NOW

Book before 26th June 2015 and receive the SPECIAL OFFER price of just £495 + VAT (£594 total) saving a massive £100.00 (17%).

To attend the seminar costs only £595 + VAT (£754 total). But if you click on the link above you can take advantage of our earlybird booking discount and save £100.00 You have until 14th September before the offer ends.


my money-back guarantee
To show you how confident I am that what you learn will save you money when you buy a business, I want to give you this personal guarantee.

Use the techniques I will teach you for six months and they will make a real and noticeable difference to how you approach an acquisition.

If they genuinely haven't helped you, let me know, and I will refund every penny you paid.

As I said earlier, one guy at my last seminar saved £6,727 in legal fees alone. So as you can see, THIS IS A TOTALLY RISK-FREE OFFER. You have everything to gain and nothing to lose.


any questions about this seminar?
Please call me on 01225 460777


ready to book?
By post:

To book your place, download the booking form (PDF format) by clicking here. Fill in all the details. Put a cheque made payable to Lucas & Weston Ltd for just £594 incl. VAT with the booking form and send to Lucas & Weston Ltd, 16 Lower Camden Place, Bath, BA1 5JJ.

Or online:

Click the BUY NOW button below to pay with a credit card. If you already have a PayPal account, you can log on and send payment to hw@lucasweston.com. We will issue an invoice to you after receiving your booking form.

can't make the 11th?
If you can't make the 27th October but would like information on future dates, you can sign up for our email newsletter here.




Your details will be treated in the strictest confidence, in line with our Privacy Policy. We are registered under the Data Protection Act and NEVER sell, rent or distribute our mailing list.

For your protection, you will receive a confirmation e-mail. Just click on the activation link and your registration is complete. We hate spam too, so you can unsubscribe at any time.


simply put
Learn how to buy a great business for less money and on better terms than you ever thought possible and live happily ever after.

An investment in knowledge pays the best dividends.

Benjamin Franklin

I look forward to receiving your booking for this exciting seminar, now or when you're ready.